I see that Playboy will be re-releasing in South Africa, with a print run of a 100 000, in April. I am not a media specialist, but I do think there are far too many magazines, and I don’t think that Playboy, which flopped when it launched in South Africa 13 years ago, is going to succeed a second time around. Playboy these days seems to be better known for programmes like the girls of the Playboy Mansion, which incidentally is apparently far more popular with women than men. So I am not sure exactly who is going to be buying Playboy until we see how it targets the South African audience. Apparently now, because we are a little more conservative, local models will not appear totally nude, but topless.