Kony 2012 is a short 30 minute movie on You Tube, which has already been watched more than 43 million times and it is a campaign by Invisible Children. The whole purpose of this campaign is to make Joseph Kony, the leader of the Lord’s Resistance Army in Uganda famous, or rather infamous. He is the one who kidnaps children, gives them guns, makes them kill their parents and mutilate and kill people in Uganda.

Over the last 20 or so years, he had more than 30,000 children join his army which actually does not really fight for anything other than to keep him in power. The premise of Kony 2012 is that people have, through the Internet, a lot more power now to influence their governments and make sure, for example in America, that enough attention is focused on Joseph Kony by American experts, who have the technology to track him in the jungles of Uganda. If the Americans help, the Ugandan army may find him and bring him to justice. It is going to be very interesting to see if this campaign works and can focus enough attention on Joseph Kony to make politicians in western democracies act and assist the Ugandans in bringing him to justice. Part of the campaign for example, in America culminates on 20 April 2012 when activists and cities around America are asked to plaster posters all over the cities calling for the arrest of Joseph Kony. They have also targeted celebrities and got support from Ryan Seacrest, Oprah and a variety of other celebrities whose attention they believe will bring more focus to the campaign which hopes to work simply by making Joseph Kony famous, in a bad way, and thus focus the attention of world governments on him.